HIT’s original name was “The Holon Academic and TechnologicalCenter”. With an equally staid branding design, the educational institution did not present itself in the most attractive light to potential students, and was rather embarrassing to the students themselves. The current name is short and catchy (and is a nod, of course, to MIT).
What We Did?
Concept development
design
Logo design
Letterhead design
Marketing materials
signage
Printing supervision