The Meshek Zuriel dairy specializes in the production of quality cheeses.
We designed the new brand to convey a sense of closeness to nature – a small, boutique Israeli farmstead located in the Galilee; a place of personal connection, where every goat, cow and soybean is tended with care.
The branding process also aimed to consolidate and differentiate each of the farm’s products, a task that required various forms of packaging including cups, vacuum bags, boxes and bottles.
Within this unified line, we created four distinct product categories according to type of milk: cow’s milk, goat’s milk, sheep’s milk and soy milk.
What We Did?
Branding
Brand architecture
Concept development
design
Logo design
Symbol design
Icon design
Package design
Label design
Letterhead design
Marketing materials
Industrial design
Photo shooting production
Printing supervision